Innovating and Adding Value to Everyday Kayak Gear, and fun names too - with Steve Whetman


Steve Whetman, is a renowned innovator in the kayaking world. Known for his unique approach to everyday paddling gear, Steve takes us behind the scenes of his creative and engineering process, from initial ideas to market-ready products. Enjoy a fun-filled discussion with insights into product development and the challenges of bringing an idea to life. And, product development isn't always serious, especially when it comes to giving names.
00:09 - Introduction to Paddling the Blue
01:23 - Meet Steve Wettman
03:19 - Paddling Adventures and Preferences
09:10 - Product Development Journey
12:12 - First Product and Market Needs
17:53 - Redesigning for Improvement
29:15 - Testing and Standards in Product Development
34:56 - Innovations in Bilge Pumps
40:14 - Rewarding Products and Impact
45:30 - Advice for Aspiring Product Creators
48:46 - Closing Remarks and Future Guests
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Welcome to Paddling the Blue. With each episode, we talk with guests from the
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Great Lakes and around the globe who are doing cool things related to sea kayaking.
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I'm your host, my name is John Chase, and let's get started paddling the blue.
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Welcome to today's episode of Paddling the Blue.
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Steve Wettman is known for putting a different spin on everyday paddling kit.
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And Steve joins today's episode to talk through his creative and engineering
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processes when he decides to work on a new piece. It's a fun conversation that
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gives a good look into the process with a few laughs about the lighter side of the business.
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Before we get to today's conversation with Steve, James and Simon at OnlineSeaKyaking.com
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continue to produce great content to help you evolve as a paddler and as a coach.
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Enjoy today's episode with Steve Wettman.
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Hi Steve, welcome to Paddling the Blue.
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Hello John, thank you for the invitation. Yeah, this is going to be a fun episode.
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We're going to talk a little different than what we normally talk about.
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We often talk about trips and paddling specifically,
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but today we're going to talk a little bit about something else,
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not necessarily the trips,
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but things that we use on trips so tell us
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a little bit about you first well i am
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an obsessive paddler and i've been kayaking pretty much all my life and so today
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i'm now in to me a privileged position of earning a modest living making kayaking
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equipment and and having the excitement of,
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sending it out into the market and and seeing people's responses
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to the kit yeah yeah
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that's that's basically what i do very cool so obsessive paddler
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so tell us what kind of paddling you normally do oh i don't really mind to do
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anything as long as i get it on the water and i've got variety of different
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craft from river kayaks to sea kayaks to an open boat to pack raft an inflatable
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double to take my wife down.
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So yeah, it's all sorts.
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It's always great. Any time is fun in a boat.
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Yeah. And you can just create all sorts of different adventures,
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depending on the weather and who you're with and what kind of water is accessible that day.
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So I really don't mind. Okay.
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I mean, given the choice, I would...
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Get out on a lively day in a lively sea state with some friends or indeed fire down some local rivers.
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And that's just a great tonic, a great way to spend the day for sure.
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Good. So it sounds like you prefer lively water rather than flat water.
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Well, I'm getting to that age where I do appreciate a nice cruise.
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And so, yeah, we do have some lovely flat
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natural places around here to uh to glide
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silently and encounter wildlife so
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yeah and i i do like a bit of that as well good and in multiple craft makes
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for uh i would guess good product development because you've you've got to be
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able to make these products for all different sorts i try to yeah it does obviously
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help to understand you know sort of the different,
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types and situations that people get themselves
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into sure so you are known for developing
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kind of a different spin on everyday paddling products
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so tell us how did you get your start in product development gosh
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well that would be about 10 years ago where i
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basically resigned from a well-paid job and decided to start my own paddling
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company making kit and the product development is is a strange one it's not
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something which you can sort of structure it's it's a bit,
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random it can be triggered by observations or chatting with friends or chatting with,
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newcomers or or just something that just niggles you or you just wake up one morning you think.
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Kit is just could be better i think
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i'm just gonna scratch my head and have a
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brew and think about it and and stare
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at that piece of kit and remember the kinds of scenarios that
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i've been in myself or observed or
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just thought well that escalated and went out of control and ended up in the
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right pickle because of that little piece of detail and it just snowballed from
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there so those are the kinds of thought process that start me down that long
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and exciting road of creating something.
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How long does it generally take from that initial sit down with a brew and stare
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at the product to actually bringing it to market?
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Well, it's actually sometimes takes a couple of years.
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Other times it can take six months. i'm in the sort
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of privileged position that i have
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a very small company so i don't need to go and
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present it to a committee or a group or a team so
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i can shortcut quite a lot of that and get
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stuff made or created or developed fairly
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quickly so yeah if it's
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a tricky one then i mean looking back and
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looking at my stuff I know that yeah for example that
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one took two years that one took six months and
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that's down to either it's complicated or it's a critical piece so you know
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that it has to be right otherwise you could end up presenting something which
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could put somebody in a compromised position and you know some things do need
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testing they need sort of
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testing or you just think about all the sort of scenarios that have to be ticked
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off before you you're happy to present it to a market it's a tough one because
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as soon as you start running through a new idea and you think wow actually that's
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going to be head and shoulders above.
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What's already out there then your excitement
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your eagerness to show it and actually offer
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it to people so they can benefit from it has to
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be suppressed otherwise you sort of end up short cutting your legit logical
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process because you're so eager to to offer get it out there and get people
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to to see it so i'm used to that now a lot of the time now i,
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It's a great buzz to do it. It's what I love, actually, about the whole thing.
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But I do have to stop and think, right, no, we have to slow down a little bit,
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suppress my excitement, sleep on it, and then sleep on it again.
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And kind of like, okay, so let's play devil's advocate. What isn't right about this?
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And then you go and show it to a friend or a coach you
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know or an ambassador or a shop and
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say hey i'm just working on this what do
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you what do you like about it and tell me what you
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don't like about it and then you revisit those
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kind of loops and then you revisit again and sometimes
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you end up going down a dead end you think right okay this
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just isn't going to work and other times those people
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help you sort of move and pinball around through the
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whole thing and you end up not where you expected to
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be at the end but you end up with something good yeah
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so that logical process what's what's
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that logical process look like for you i can
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i'm i can visualize it in my head so i'm
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i'm lucky that i can picture a
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whole structure in in my head in the pathways so
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to me it looks like a spider diagram there's arrows and there's bubbles and
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there's intersections and there's bridges and there's no-go areas on a big whiteboard
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but it's inside my head okay I don't know if that makes sense but it's kind of all over the place.
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But you have to be open-minded. You have to allow people to ring you up and
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say, Steve, that was rubbish. It broke.
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And take it on board and not sort of push back and say, hey,
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you don't know what you're talking about. Take it on board.
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And I thought, right, okay, why was that response like that?
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What have I not recognized?
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What have I not considered in the development of this thing?
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The day when you launch it and you think, right, that's it, done now,
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it's quite nervous. It's because you think, oh my God, have I missed something really obvious?
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How many products have you brought to market? Gosh, I think I've got about 50 or so.
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And that's sort of naturally grown over the last 10 years of trading.
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I started with one product, which was the contact line, the Sea Kayak contact line.
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And that was purely because I went in and I spoke to one of my local shops.
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And I said hey this is my plan what do you any ideas what do you think's missing from,
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and then Liam who works in the shop said Steve make a contact line everyone
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makes their own and they're homemade and they're all a bit sort of strange and
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wonderful but sure you could make one.
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So that was that was the first thing that I presented.
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So you went in and weren't sure what you were going to design and said what
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what else does the market need or did you have an idea in mind already?
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I didn't have a I was kind of open minded I didn't want to just make a whole
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sort of generic range of kit which was.
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A branded version of things which already existed that's just it's just a bit
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boring and and and you know there's no reason why why would they want to buy
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my stuff it's just a different color different brand hey maybe they like me
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so they might buy it but i needed to have a proper.
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Sort of reason to raise people's
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eyebrows for them to catch an interest so for
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sure i would be looking to if possible
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if there was a if there was a benefit in
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and re-looking at a a problem
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or a particular device then for sure my
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brain was going to be all over that and and just
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expanding and it's it's it's basically why i
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i started the business because my wife
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said look you hate your job you're
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doing now you're not happy why don't you just go
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and make your own paddling company
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i said because she said you're always
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in the shed making weird stuff to to tweak
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your your kayak or or motorbike or
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whatever so i said well all right well i could do but we're not going to have
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a regular income for a while so yeah so i guess with product development it's
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it's yeah that I would only start looking at something if I thought I could
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add value to what was already on offer.
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And the contact line was a classic. That was obvious because nobody had one on the market anyway.
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So that was a good place to start. So I started looking at, all right,
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well, what does it require? What do people want from that particular device?
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And yeah. So for that contact line, what made yours wild and wonderful?
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What was different? Well, it was...
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Had a few abilities you could adjust its
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length which is quite useful
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so once you've connected then you might decide oh it's
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the the floating boat next to me is too close or
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too far away or the bow is going to
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sort of stab me under my ribs so i want to lengthen the
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contact line a little bit and it has
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a quick release element so with
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british canoeing that's one of the sort of unwritten
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rules is whenever you connect to something you really
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need to be able to quick release certainly in
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case you in case you have a malfunction or get compromised so
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that is into the device as well and it's
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pretty simple really i mean it's got two connectors so you
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can use it either to the starboard side
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or to the port
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side so it just deploys either side and it's
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developed quite a lot over the years i.
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Started with a quick release which
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is a acetyl high density plastic
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cam buckle in the middle and i used climbing
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carabiner snap gates which i got from from dmm
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in wales and the other brands were
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using the same kind of connectors and that was the most appropriate i think
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at the time but they weren't 100 reliable given that they were climbing they
00:13:37.221 --> 00:13:42.301
They were made of aircraft aluminium and you put those in salt water and sometimes
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they're going to malfunction.
00:13:45.195 --> 00:13:51.675
So over a period of a year or so, I was getting a few reports back from people
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who were saying, hey, my connector, it doesn't work anymore.
00:13:55.795 --> 00:13:59.935
And so, of course, I take that quite personally. Oh, it's my product.
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I love it. But they don't like it anymore because it's not working.
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So I looked at the connector and I thought, right, well, yeah,
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surely there must be a better connector about.
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That carabiner is the right size for the job. it's
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it's got a clean nose there's no hook on
00:14:17.235 --> 00:14:20.055
it but it's failing it's either getting
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it's seizing up or it's actually corroding in
00:14:23.415 --> 00:14:26.335
obviously in the salt water so that started
00:14:26.335 --> 00:14:29.595
me down the road of right have to find a
00:14:29.595 --> 00:14:33.315
much better connector around and so other
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brands were using connectors which were really
00:14:36.575 --> 00:14:39.635
small they were sort of they bought from the yachting market
00:14:39.635 --> 00:14:43.355
or they were using a strange plastic
00:14:43.355 --> 00:14:48.435
high density plastic connector which was really chunky and bulky and the the
00:14:48.435 --> 00:14:53.935
actual opening part was really quite difficult to use certainly would be hard
00:14:53.935 --> 00:15:01.295
with cold hands and certainly not sure if it would would have been strong enough in a tension situation,
00:15:02.115 --> 00:15:07.295
so that alone then started me thinking right well i'm going to have to try and
00:15:07.295 --> 00:15:13.015
find my my own connector so does that mean i'm going to have to design my own
00:15:13.015 --> 00:15:14.855
carabiner surely that's not.
00:15:16.115 --> 00:15:19.835
Necessary there's loads and loads and loads of carabiners out there in the market
00:15:19.835 --> 00:15:24.415
so i thought right well before i do that i'm going to hunt around the market
00:15:24.415 --> 00:15:29.535
to see surely there must be one already made so i went to quite a few big trade
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shows sort of supplier shows,
00:15:31.695 --> 00:15:36.155
searched around everywhere to to see whether it existed and then once i was.
00:15:37.085 --> 00:15:40.305
Sure it didn't exist then that basically was
00:15:40.305 --> 00:15:43.105
the was the green light for me to write come on then let's get
00:15:43.105 --> 00:15:47.925
on and and make my own connector that's the
00:15:47.925 --> 00:15:50.685
kraken yes so i started telling my friends hey
00:15:50.685 --> 00:15:53.725
i'm gonna i'm gonna design my own carabiner and
00:15:53.725 --> 00:15:56.765
they said what why would you do that i said
00:15:56.765 --> 00:15:59.465
well i think it's worth it yeah so that was that's how the
00:15:59.465 --> 00:16:02.605
kraken was born so it was primarily to improve
00:16:02.605 --> 00:16:05.685
the contact line that was why i why i started
00:16:05.685 --> 00:16:09.025
down that road how often does one
00:16:09.025 --> 00:16:12.485
product create another product quite often
00:16:12.485 --> 00:16:16.065
the other element which i again designed
00:16:16.065 --> 00:16:18.985
from scratch believe it or not is the quick release which you
00:16:18.985 --> 00:16:25.965
see today in the contact line it's a stainless cam buckle so i spent about a
00:16:25.965 --> 00:16:31.865
year developing that because you had to have the ability to it for it to quick
00:16:31.865 --> 00:16:36.385
release whilst it's under tension so it's you've got a tensile force applied to it.
00:16:37.045 --> 00:16:39.765
Which actually if you've got the wrong kind of
00:16:39.765 --> 00:16:42.505
cam buckle you can't open it
00:16:42.505 --> 00:16:45.265
because the tension in the webbing holds it
00:16:45.265 --> 00:16:48.165
down so it's a critical point
00:16:48.165 --> 00:16:52.005
where it has to be strong enough to hold that load but
00:16:52.005 --> 00:16:54.725
equally as it has to have the
00:16:54.725 --> 00:16:57.625
right ergonomics the the angles of
00:16:57.625 --> 00:17:00.725
the teeth and the can such that it's able
00:17:00.725 --> 00:17:03.905
you are able to release it so there's
00:17:03.905 --> 00:17:06.985
a little bit of sort of drilling into the detail of that particular item but
00:17:06.985 --> 00:17:11.765
off the back of that i then used that to create a couple more products so i
00:17:11.765 --> 00:17:17.245
thought right back to the the mantra of people want a quick release in their
00:17:17.245 --> 00:17:21.385
system let's just offer them a modular quick release.
00:17:22.528 --> 00:17:25.368
So that's now a product which sells pretty well.
00:17:25.588 --> 00:17:29.828
People can just buy what I call a deck quick release.
00:17:29.988 --> 00:17:35.408
It's a piece of webbing integrated with that stainless steel cam buckle.
00:17:35.628 --> 00:17:40.928
So they then can link it into whatever system they have on their boat,
00:17:41.068 --> 00:17:43.088
canoe, kayak, or whatever it is.
00:17:43.788 --> 00:17:47.668
It's safe in the knowledge they now have a quick release into their system.
00:17:48.468 --> 00:17:52.208
Interesting. So you mentioned that redesign process too.
00:17:53.028 --> 00:17:56.188
Of you've put a product out to market you recognize that
00:17:56.188 --> 00:17:59.108
the the connector for example the carabiner just didn't work
00:17:59.108 --> 00:18:02.248
so you have to go back to the to the drawing board how often
00:18:02.248 --> 00:18:05.788
would you say that those kinds of things come up where over time
00:18:05.788 --> 00:18:09.088
you know the new things come out of the market now you can redesign that product
00:18:09.088 --> 00:18:16.548
to make it even better i think that's probably my my method of working a lot
00:18:16.548 --> 00:18:22.488
of my products have gone through that process otherwise i kind of think well well,
00:18:23.028 --> 00:18:27.208
I'm not really interested in offering the same product again.
00:18:27.728 --> 00:18:32.528
So a lot of that has actually gone into the products. I'm just browsing through
00:18:32.528 --> 00:18:35.248
my own catalogs here, sort of reminding me what I do.
00:18:37.048 --> 00:18:40.308
Yeah, I see there's an element of that, some of it more than others,
00:18:40.608 --> 00:18:42.268
which goes through all of them.
00:18:43.765 --> 00:18:50.465
I mean, the Kraken was a long, it probably took about two years, I think, to evolve that.
00:18:50.945 --> 00:18:58.385
Because you had to sort of think about, right, so it's only going to be designed for sea kayak use.
00:18:58.765 --> 00:19:03.785
Well, what's happening in a sea kayak? What are the forces involved when you're
00:19:03.785 --> 00:19:05.505
using it in the sea kayaking?
00:19:05.765 --> 00:19:08.965
And what's it connecting to? It's connecting to a thin rope,
00:19:08.965 --> 00:19:11.545
and that rope is a deck line.
00:19:11.545 --> 00:19:18.565
So unusually it's it's actually backed by a solid surface and you're clipping into that.
00:19:19.245 --> 00:19:22.165
Which is unusual for a carabiner carabiner can
00:19:22.165 --> 00:19:25.025
do lots of things obviously but it's mostly clipping onto sort of
00:19:25.025 --> 00:19:28.985
loose webbing or rope and it's
00:19:28.985 --> 00:19:31.965
obviously in this in the sea environment you want
00:19:31.965 --> 00:19:35.305
to be able to clip it on easily and off relatively easier
00:19:35.305 --> 00:19:38.265
as well so it doesn't
00:19:38.265 --> 00:19:41.325
have to be a climbing carabiner as in load rated to
00:19:41.325 --> 00:19:44.845
a high tension tensile force
00:19:44.845 --> 00:19:47.705
which the climbing ones are so i did quite
00:19:47.705 --> 00:19:50.705
a lot of testing with load cells
00:19:50.705 --> 00:19:53.545
and testing in the water to find out what
00:19:53.545 --> 00:19:57.245
sort of forces are being applied when you
00:19:57.245 --> 00:20:00.945
are towing so that was quite an eye-opener and that
00:20:00.945 --> 00:20:04.945
basically sort of governed the sort
00:20:04.945 --> 00:20:08.405
of loading that i thought was appropriate for some
00:20:08.405 --> 00:20:12.225
maximum loading for the kraken itself and
00:20:12.225 --> 00:20:15.025
it was just a man in the shed job i started by
00:20:15.025 --> 00:20:17.985
making them out of a polymer clay or sort
00:20:17.985 --> 00:20:21.445
of femo type stuff that kids use to
00:20:21.445 --> 00:20:24.085
get the shape and then i started pretending to clip it
00:20:24.085 --> 00:20:26.865
onto to deck lines and looking how.
00:20:26.865 --> 00:20:30.125
The shape works and complements the
00:20:30.125 --> 00:20:33.085
shape of the side profile of a sea kayak
00:20:33.085 --> 00:20:35.925
how does it feel in the hand if my
00:20:35.925 --> 00:20:39.445
hand was cold and wet could i use it and then
00:20:39.445 --> 00:20:42.605
i i luckily my wife is a silversmith
00:20:42.605 --> 00:20:45.405
and she's she in the shed shed's divided
00:20:45.405 --> 00:20:49.525
in two so i've got one half she's got the other half she's got casting equipment
00:20:49.525 --> 00:20:56.885
sand casting and and kits so she helped me then make a mold in pewter so i could
00:20:56.885 --> 00:21:02.365
then get a feel for the weight I could put a spring gate onto it and play around
00:21:02.365 --> 00:21:05.325
and see whether it worked connection-wise.
00:21:06.721 --> 00:21:10.881
And then from there, she made one for me in a steel.
00:21:11.801 --> 00:21:16.661
Which was the first time I could then sort of put my theory that this was going
00:21:16.661 --> 00:21:22.421
to be strong enough to the test by loading the steel to see whether it was actually
00:21:22.421 --> 00:21:26.001
going to be able to resist the appropriate loads.
00:21:26.221 --> 00:21:29.141
And then it was a case of, right, well, who's going to make this for me?
00:21:29.901 --> 00:21:36.161
Anybody in the UK? So I approached DMM, who I've already done a lot of business with,
00:21:36.161 --> 00:21:39.581
i went up to see them and they
00:21:39.581 --> 00:21:42.561
they were quite interested but i mean their quantities
00:21:42.561 --> 00:21:46.761
they wanted me to sign up for 10 000 to make
00:21:46.761 --> 00:21:49.501
it worth their while i said right okay well that's
00:21:49.501 --> 00:21:52.901
very kind of you i'm not sure i'm ready to do that so
00:21:52.901 --> 00:21:55.781
yes i had to go further afield but it was
00:21:55.781 --> 00:21:58.881
an exciting time when i finally got
00:21:58.881 --> 00:22:01.781
got one ready to offer
00:22:01.781 --> 00:22:04.401
that was that was a good day so i
00:22:04.401 --> 00:22:07.141
was going to ask earlier but you kind of answered the question i was thinking
00:22:07.141 --> 00:22:10.381
sorry you're still doing this in the shed at your home or and and
00:22:10.381 --> 00:22:13.241
to some degree yes you're still doing it in the shed at home
00:22:13.241 --> 00:22:15.981
well the shed is still there and i
00:22:15.981 --> 00:22:19.661
do use the shed for sure but i
00:22:19.661 --> 00:22:22.721
now have a proper business unit 10
00:22:22.721 --> 00:22:25.761
minutes from from the shed which is dry doesn't
00:22:25.761 --> 00:22:28.621
have any mice inside it and there's no leaks in
00:22:28.621 --> 00:22:31.901
the roof and it's relatively warm so
00:22:31.901 --> 00:22:36.621
it's a bit of an upgrade although it was a bit crazy because i i got the keys
00:22:36.621 --> 00:22:42.361
to this place the same month that we initially went into lockdown back in the
00:22:42.361 --> 00:22:49.961
covid days so that that was a a bit of a crazy moment so of the 50 products that you've developed,
00:22:50.381 --> 00:22:56.521
how many fails occur that never even come to market? A few, not too many.
00:22:57.861 --> 00:23:04.201
So, what have I got up in the loft? There's an inflatable kayak that I,
00:23:05.622 --> 00:23:11.922
Did it fail or I just stopped doing it because I think it became too much work?
00:23:12.182 --> 00:23:13.402
Yeah, just lose passion.
00:23:15.422 --> 00:23:18.902
I was advised by some shops that said, Steve, why are you doing this?
00:23:21.082 --> 00:23:24.722
Focus on your accessory kit range.
00:23:25.062 --> 00:23:30.702
There's specialized companies who are focusing on inflatable kayaks and look,
00:23:30.802 --> 00:23:31.602
this is what they're doing.
00:23:32.122 --> 00:23:35.102
So i think i i think i took that advice
00:23:35.102 --> 00:23:38.722
and yeah i think they're right it's not
00:23:38.722 --> 00:23:41.782
that i couldn't do it and i had upstairs i've still
00:23:41.782 --> 00:23:45.302
got one that i take out the family out with but it
00:23:45.302 --> 00:23:48.062
was a case where you have
00:23:48.062 --> 00:23:51.542
to get them made in the far east and to get
00:23:51.542 --> 00:23:54.542
the detail all the critical details and the elements
00:23:54.542 --> 00:23:57.762
correct i'd have to go out there and watch them
00:23:57.762 --> 00:24:00.522
make it and really take a lot of
00:24:00.522 --> 00:24:04.062
time out of out of my day-to-day work so i
00:24:04.062 --> 00:24:07.102
was thinking well nice idea but maybe i might revisit
00:24:07.102 --> 00:24:10.602
it one day so that was one i which soaked up
00:24:10.602 --> 00:24:13.722
quite a lot of my energy one time other there
00:24:13.722 --> 00:24:16.582
there's a few others not luckily i think it's
00:24:16.582 --> 00:24:19.622
not too many and i haven't got too many disasters where
00:24:19.622 --> 00:24:22.782
i've got boxes of something which i know will never sell
00:24:22.782 --> 00:24:25.562
but there is
00:24:25.562 --> 00:24:30.162
risk obviously for sure and yeah
00:24:30.162 --> 00:24:33.002
it's my own money i don't have any shareholders or any
00:24:33.002 --> 00:24:36.162
other partners so yeah the responsibility
00:24:36.162 --> 00:24:40.402
is with me and whether i run with something or not so
00:24:40.402 --> 00:24:46.782
yeah it's it's quite tough and in terms of that risk so with some products kind
00:24:46.782 --> 00:24:50.642
of you had alluded to this earlier failure is not an option so how do you manage
00:24:50.642 --> 00:24:55.342
testing for those products a lot of the testing on on the kind of things that
00:24:55.342 --> 00:24:59.902
i provide i call this of in-house testing so you're basically.
00:25:00.742 --> 00:25:04.102
Creating your own conformities and making
00:25:04.102 --> 00:25:06.842
sure it's fit for purpose so there aren't
00:25:06.842 --> 00:25:09.942
any en standards or bs standards applicable to
00:25:09.942 --> 00:25:13.722
pretty much all of the all of my range which
00:25:13.722 --> 00:25:17.522
is a good thing in a way because it means there's less bureaucracy but
00:25:17.522 --> 00:25:20.862
it means that i'm i have to protect myself i have to make
00:25:20.862 --> 00:25:23.862
sure that i've done things in and apply due
00:25:23.862 --> 00:25:27.242
diligence to whatever it is obviously some
00:25:27.242 --> 00:25:30.102
of these things are load bearing that sort of they have to
00:25:30.102 --> 00:25:33.682
hold certain tensile strengths so
00:25:33.682 --> 00:25:36.862
the way i do that is i start
00:25:36.862 --> 00:25:41.262
with my own load cell testing which i can do in the shed or in the business
00:25:41.262 --> 00:25:48.442
unit and then i send some of the elements off to an independent tester most
00:25:48.442 --> 00:25:54.622
this is for tensile testing which i've actually i've just sent some off this week so they'll,
00:25:55.828 --> 00:25:58.748
basically load them up to a maximum which i've
00:25:58.748 --> 00:26:01.728
i've stated or to destruction and they'll
00:26:01.728 --> 00:26:05.688
send me back the results so i will see the amount of
00:26:05.688 --> 00:26:11.648
stretch and the the load applied on those things so i'll then file that data
00:26:11.648 --> 00:26:18.368
and keep that to hand if anybody ever asked for it or god forbid if there's
00:26:18.368 --> 00:26:23.268
any any need to defend my product so that's that's generally how you do it.
00:26:24.608 --> 00:26:28.188
Apart from that you know the general things is you show it to as many experienced
00:26:28.188 --> 00:26:32.488
people and say hey what do you think can you see any any pitfalls in what i'm
00:26:32.488 --> 00:26:39.088
what i'm doing here any idea any suggestions so yeah that's it's fairly basic
00:26:39.088 --> 00:26:40.688
i suppose from that point of view,
00:26:41.968 --> 00:26:46.888
with no standards because you mentioned there really isn't a tensile strength standard.
00:26:47.528 --> 00:26:53.168
How do you know that you're at the number that you need to be at good
00:26:53.268 --> 00:26:57.268
question nobody knows the tensile
00:26:57.268 --> 00:27:02.488
standards or stentile forces going on in sea kayak towing because nobody's ever
00:27:02.488 --> 00:27:08.508
done any any testing in it i mean i've done some and i've got that data from
00:27:08.508 --> 00:27:14.228
for my kraken and my other toe things so i have a reasonable and sort of understanding of.
00:27:14.708 --> 00:27:18.148
The forces involved and what what what it
00:27:18.148 --> 00:27:21.688
should do and so yeah
00:27:21.688 --> 00:27:24.748
if i was in in the dock one day to defend my my my
00:27:24.748 --> 00:27:27.628
product then i would be be happy to do that
00:27:27.628 --> 00:27:32.048
other things for example river rescue slings there's
00:27:32.048 --> 00:27:35.548
a there's a kind of unwritten rule that
00:27:35.548 --> 00:27:39.568
they have an expectation that they should hold at
00:27:39.568 --> 00:27:42.728
least 10 kilonewtons to be
00:27:42.728 --> 00:27:46.228
fit for purpose for their job which is
00:27:46.228 --> 00:27:50.688
kind of generally accepted and that's there's
00:27:50.688 --> 00:27:54.208
there's more sort of research and development done to come
00:27:54.208 --> 00:27:57.288
up with that number so that's kind of
00:27:57.288 --> 00:27:59.988
considering scenarios where you're doing a
00:27:59.988 --> 00:28:02.788
mechanical advantage system loading up a pinned
00:28:02.788 --> 00:28:06.128
boat and using this kit so you you
00:28:06.128 --> 00:28:08.908
can actually sort of do the physics and add a
00:28:08.908 --> 00:28:13.028
load cell on and you can look to see what kind of forces are
00:28:13.028 --> 00:28:21.048
being applied to to these things so that again is it's in it's within the industry
00:28:21.048 --> 00:28:26.888
the industry as in paddle sport has created that number there isn't any bs standard
00:28:26.888 --> 00:28:29.028
or en standard on which is.
00:28:30.379 --> 00:28:34.539
Come through with that which again i think it's quite a good thing that i think
00:28:34.539 --> 00:28:35.739
we've just sorted our own house
00:28:35.739 --> 00:28:41.119
out and come up with sensible numbers for that i mean if you looked at,
00:28:42.059 --> 00:28:46.199
somebody is doing a three to one mechanical advantage and you've got one man
00:28:46.199 --> 00:28:52.319
pulling on it or a woman then that is going to be a an input force of about
00:28:52.319 --> 00:28:56.279
60 kilos so 600 newtons input But three to one system,
00:28:56.439 --> 00:29:00.399
so you've got 1800 applied to some of the rigging there.
00:29:00.979 --> 00:29:05.179
Okay, so that's 1800 newtons, 1.8 kilonewtons.
00:29:05.479 --> 00:29:11.719
If you then got three people pulling on that thing, then you could potentially multiply it by three.
00:29:11.759 --> 00:29:14.899
So that's like six kilonewtons. So that's quite high load.
00:29:15.339 --> 00:29:19.799
So that would be a typical scenario. I mean, so if you've got a thing which
00:29:19.799 --> 00:29:21.579
is rated to 10 kilonewtons,
00:29:21.579 --> 00:29:25.019
then you're kind of covered for that
00:29:25.019 --> 00:29:27.719
sort of situation so that just gives you
00:29:27.719 --> 00:29:32.259
an idea really of how things are developed in in the paddle sport i mean obviously
00:29:32.259 --> 00:29:38.759
with buoyancy aids pfds there are for sure en standards and un standards u.s
00:29:38.759 --> 00:29:42.659
coast guard standards which are cover because of the nature of what they do
00:29:42.659 --> 00:29:46.119
given it's ppe buoyancy aid life jacket type stuff,
00:29:47.479 --> 00:29:50.599
what's the most challenging product that you develop and why.
00:29:52.719 --> 00:29:57.019
Gosh probably the one i'm developing right now which hasn't yet come to market,
00:29:58.232 --> 00:30:01.352
so i'm developing a
00:30:01.352 --> 00:30:04.612
bilge pump and the reason it's challenging is first
00:30:04.612 --> 00:30:08.552
of all there's quite a lot of physics involved you've
00:30:08.552 --> 00:30:12.032
got to look at the pumps that are out there today and the
00:30:12.032 --> 00:30:14.812
ones that i've used and i looked at it and thought right well
00:30:14.812 --> 00:30:17.732
where did they come from did they get designed for
00:30:17.732 --> 00:30:20.812
kayaking or have they been pulled from a different market
00:30:20.812 --> 00:30:23.652
so i decided that yes they've been
00:30:23.652 --> 00:30:26.612
they haven't been designed for kayaking they're quite
00:30:26.612 --> 00:30:30.032
long and narrow and they they're difficult to use you
00:30:30.032 --> 00:30:34.092
get fatigue in your shoulder really easily so i
00:30:34.092 --> 00:30:37.012
thought i could design a better one but to do
00:30:37.012 --> 00:30:40.932
that i had to figure out well what size
00:30:40.932 --> 00:30:44.132
is better and how can i make it more
00:30:44.132 --> 00:30:47.292
useful shorter what sort
00:30:47.292 --> 00:30:50.232
of size is going to be and i was thinking right well i'm
00:30:50.232 --> 00:30:53.732
going to have to make one so how do i make a pump in
00:30:53.732 --> 00:30:58.392
my shed and because.
00:30:58.392 --> 00:31:01.312
If i can't make one and i can't test it and i can't actually
00:31:01.312 --> 00:31:04.312
then figure out whether it's a useful
00:31:04.312 --> 00:31:07.652
thing whether it's better or whether it's just you know just moderately
00:31:07.652 --> 00:31:10.512
interesting so that was that
00:31:10.512 --> 00:31:13.292
was not i mean it's not really a challenge it's great
00:31:13.292 --> 00:31:17.112
fun and it really gets my brain firing on
00:31:17.112 --> 00:31:19.972
all its all its cylinders to try and
00:31:19.972 --> 00:31:22.752
think about all this kind of like
00:31:22.752 --> 00:31:26.232
aspects that you you could uh you could input
00:31:26.232 --> 00:31:29.112
into it and try different things yeah so that
00:31:29.112 --> 00:31:32.052
that's quite a good one so why a
00:31:32.052 --> 00:31:36.012
pump i think it was triggered big
00:31:36.012 --> 00:31:38.892
i woke up one day i thought that was
00:31:38.892 --> 00:31:41.972
rubbish that thing i used yesterday and it
00:31:41.972 --> 00:31:44.932
was we were out in the sea and we were
00:31:44.932 --> 00:31:48.252
trying our best to use these pumps and because
00:31:48.252 --> 00:31:51.412
these pumps are quite long when you're
00:31:51.412 --> 00:31:55.032
sat in your kayak and you're using it your arm is
00:31:55.032 --> 00:31:57.972
actually stretched out and it's almost at shoulder
00:31:57.972 --> 00:32:03.892
level if not above and then you have to the exit stroke the one where the pressure
00:32:03.892 --> 00:32:10.252
is is when you're pulling up that's generally how the pumps operate so the exertion
00:32:10.252 --> 00:32:17.612
and the stress on your shoulder muscles is actually quite hard on those muscles.
00:32:17.852 --> 00:32:23.912
So if you're doing that for a few minutes, it's actually really quite strenuous.
00:32:24.612 --> 00:32:29.172
It's uncomfortable and you can feel your shoulder muscles aching.
00:32:29.312 --> 00:32:35.112
And I thought, well, we need to pump out for a good 10 minutes or even 15 minutes.
00:32:35.112 --> 00:32:37.352
And this is really, really hard work.
00:32:39.004 --> 00:32:44.144
So those are all things that I know that I think about every time I've used
00:32:44.144 --> 00:32:47.324
a paddle, but every other paddler thinks of the same thing when they use a paddle.
00:32:47.484 --> 00:32:51.124
Why has it taken so long for someone to think, boy, this is rubbish?
00:32:54.024 --> 00:32:59.984
Yeah, I mean, the paddles have, it's a wonderful example of loads and loads
00:32:59.984 --> 00:33:04.484
and loads of different ideas and designs have gone into those.
00:33:05.744 --> 00:33:09.344
And uh yeah i mean i wouldn't consider for
00:33:09.344 --> 00:33:12.164
example designing a paddle because i think there's loads of people doing
00:33:12.164 --> 00:33:15.324
a really good job of that and it and they spend
00:33:15.324 --> 00:33:18.764
the whole life focusing on on ergonomics of
00:33:18.764 --> 00:33:21.924
paddles but i just looked at that that
00:33:21.924 --> 00:33:24.964
pump and i thought this hasn't been designed for sea
00:33:24.964 --> 00:33:28.544
kayaking yeah it's been taken from probably yachting
00:33:28.544 --> 00:33:31.324
or dinghy sailing or something and they put their
00:33:31.324 --> 00:33:34.524
brand on it and given it as a sea kayak bilge
00:33:34.524 --> 00:33:37.684
pump and yeah it pumps water out of sea kayak but not
00:33:37.684 --> 00:33:41.124
very well and it's quite
00:33:41.124 --> 00:33:45.344
quite long it's bulky to you can't put it in your day hatch or behind your seat
00:33:45.344 --> 00:33:51.264
and it doesn't have to be that high you can have a much shorter one and still
00:33:51.264 --> 00:33:56.204
eject the water out of the boat well that's something i'm excited about well
00:33:56.204 --> 00:34:01.044
here i am pitching pitching for one of my new products.
00:34:02.204 --> 00:34:05.204
And it's it started in august last
00:34:05.204 --> 00:34:10.824
year and so now i'm in where are we now january this has been quite a fast development
00:34:10.824 --> 00:34:18.044
because it's almost finished now it's almost done all right and so So the first
00:34:18.044 --> 00:34:23.724
month was in the shed making the pump, which means I had to find some tube,
00:34:24.004 --> 00:34:27.844
decide on the diameter and the height of the tube and the volume,
00:34:28.044 --> 00:34:31.784
and then figure out where can I find these components to actually make a pump
00:34:31.784 --> 00:34:35.904
with a piston and valves and an exit tube and all the rest of it.
00:34:35.904 --> 00:34:43.064
And then I eventually made a video showing me pumping water out of a bucket
00:34:43.064 --> 00:34:44.144
and landing in the garden.
00:34:44.844 --> 00:34:49.684
And that was an exciting day. I thought, oh my God, this pump actually works.
00:34:51.607 --> 00:34:56.007
And, of course, I had some other branded pumps for comparison.
00:34:56.007 --> 00:35:00.547
So I was pumping loads of different pumps out of the bucket to sort of test different things.
00:35:00.887 --> 00:35:07.787
And I made a little video and I sent it to some of my usual sort of ambassadors.
00:35:08.307 --> 00:35:13.087
I said, what do you think? And that was the start of the excitement when they
00:35:13.087 --> 00:35:16.327
sort of, brilliant, that's a great idea. When's it ready?
00:35:18.787 --> 00:35:23.947
Right, okay. Right. You mentioned just a number of things in there that personally
00:35:23.947 --> 00:35:26.887
caught my interest and I know that will catch interest of other paddlers.
00:35:27.087 --> 00:35:31.207
And like you said, I've seen modifications for pumps that to make them shorter,
00:35:31.227 --> 00:35:34.567
to be able to fit behind the seat, that just seems like a lot of work and it
00:35:34.567 --> 00:35:36.127
doesn't really seem like it would solve the problem.
00:35:36.707 --> 00:35:43.147
For me, I can't put a knee tube in and just put the paddle underneath the deck
00:35:43.147 --> 00:35:47.187
because I've got the little guacamole bowl.
00:35:47.987 --> 00:35:51.487
That kind of the four deck pod,
00:35:52.527 --> 00:35:57.907
wouldn't work there so yeah it's interesting it is a tricky one and you see
00:35:57.907 --> 00:36:02.467
them being stowed all over the place and then and then people capsize and the
00:36:02.467 --> 00:36:06.227
pumps are floating around in the water or dangling on pieces of cord,
00:36:07.147 --> 00:36:13.667
and yeah and then others people well my pump has to be on my deck because if
00:36:13.667 --> 00:36:16.207
I need to use it then I don't want to.
00:36:17.336 --> 00:36:20.376
Open my spray deck or open a hatch i said
00:36:20.376 --> 00:36:24.116
okay so using it on somebody else for sure okay
00:36:24.116 --> 00:36:27.016
and but then if they're using it on their own if they've
00:36:27.016 --> 00:36:30.296
got a flood in their own boat then the pump
00:36:30.296 --> 00:36:33.176
could be inside their cockpit for example and if
00:36:33.176 --> 00:36:35.816
that's happy with that or indeed they could just shove it in
00:36:35.816 --> 00:36:38.556
their in their day hatch it's it's great everyone's got
00:36:38.556 --> 00:36:42.356
their own personal preference on where to put it and it
00:36:42.356 --> 00:36:45.276
does seem that pretty much every paddler has a
00:36:45.276 --> 00:36:48.516
pump so i'm looking around thinking wow everyone
00:36:48.516 --> 00:36:52.436
has a pump and they're all rubbish well in
00:36:52.436 --> 00:36:55.536
my opinion anyway i mean it's i just they're
00:36:55.536 --> 00:36:58.496
not really rubbish but yeah i think i can make a better one
00:36:58.496 --> 00:37:01.516
not purpose built yeah not not purpose built
00:37:01.516 --> 00:37:04.636
and it's all about reducing the amount of fatigue
00:37:04.636 --> 00:37:08.576
when you actually use it for real and it
00:37:08.576 --> 00:37:11.836
this all started this particular project
00:37:11.836 --> 00:37:14.656
because i was using one for real
00:37:14.656 --> 00:37:17.816
with some of my friends and they they
00:37:17.816 --> 00:37:20.956
were they were not helping us to
00:37:20.956 --> 00:37:24.016
to get out of the situation so that that was
00:37:24.016 --> 00:37:26.876
bugging me so that's that's caused me to uh
00:37:26.876 --> 00:37:30.296
be involved with this project for the last six months well
00:37:30.296 --> 00:37:33.416
it'll be neat to see that come to market it's great fun and
00:37:33.416 --> 00:37:36.456
it's all about yeah finding the right.
00:37:36.456 --> 00:37:39.476
Pump size but then then after that i then
00:37:39.476 --> 00:37:43.276
have to look at okay so let's look at the detail let's
00:37:43.276 --> 00:37:46.776
look at the detail in the detail and really
00:37:46.776 --> 00:37:50.936
think about okay what are you doing from the
00:37:50.936 --> 00:37:55.636
start to the finish of your day sort of focusing on that pump so again i'm getting
00:37:55.636 --> 00:38:00.876
obsessive which is what i do and i'm thinking about okay well you're going to
00:38:00.876 --> 00:38:07.336
handle it you're holding it with cold wet hands you're putting it you're stowing it somewhere,
00:38:08.596 --> 00:38:10.716
How can you make it better if you're
00:38:10.716 --> 00:38:13.996
just putting it on your deck with one piece of elastic over the top?
00:38:15.158 --> 00:38:19.478
Well, what you do is you add some grip lines, you add some little bumpers so
00:38:19.478 --> 00:38:22.958
that the elastic won't roll off the one end or the other end.
00:38:23.198 --> 00:38:24.878
And those are tiny little details.
00:38:25.238 --> 00:38:29.098
And then you think, right, well, what's it doing? It's sucking up water and
00:38:29.098 --> 00:38:30.678
then spurting it out the other end.
00:38:31.178 --> 00:38:35.978
Would it be worth rifling the exit output? What's the angle of the exit output?
00:38:36.438 --> 00:38:42.098
If I made the angle of the exit output point upwards rather than 90 degrees,
00:38:42.338 --> 00:38:44.198
then I can make it even shorter.
00:38:45.238 --> 00:38:51.558
Because it will just push the water up and out and across the gunwale of the boat.
00:38:51.758 --> 00:38:56.358
So instead of having to deflect it at 90 degrees, which slows the process down, I'm thinking.
00:38:57.158 --> 00:38:59.098
Exactly. Yes, indeed. Yeah.
00:39:01.298 --> 00:39:07.498
I was out showing one of my friends, local friends, an old prototype of this pump.
00:39:07.678 --> 00:39:10.378
And I said, oh, I forgot to show you this. What do you think?
00:39:11.198 --> 00:39:16.758
And he looked at it and thought, he the one thing he clocked on was the angle
00:39:16.758 --> 00:39:22.838
of the output snap which was angled up and he said that is the best innovation
00:39:22.838 --> 00:39:26.658
you could do on that pump so i thought hey excellent,
00:39:28.178 --> 00:39:33.458
so the kraken was a fun name do you have a fun name for this one well we've
00:39:33.458 --> 00:39:39.358
been through all sorts of names and some of them are a bit naughty so in the
00:39:39.358 --> 00:39:41.778
end we've come up with the sea stubby okay,
00:39:42.498 --> 00:39:48.098
I quite like the name Bilge Bailey which is a homage to a British comedian called
00:39:48.098 --> 00:39:51.718
Bill Bailey yep that was quite and then there was some yeah,
00:39:53.198 --> 00:39:55.078
Suck Norris which was a bit rude.
00:39:56.622 --> 00:40:05.382
Probably a memorable name. Might end up with a legal case on the back of it.
00:40:05.582 --> 00:40:09.962
But yeah, so that's probably what it's going to be. All right.
00:40:10.662 --> 00:40:13.902
So what's been the most rewarding product?
00:40:14.442 --> 00:40:20.522
I think it's probably the crab stick, I think, which is a whitewater rescue
00:40:20.522 --> 00:40:24.082
product, which is the smallest product that I offer.
00:40:24.082 --> 00:40:27.602
It's just a it's just a piece of plastic so
00:40:27.602 --> 00:40:30.542
what made that the most rewarding because it might
00:40:30.542 --> 00:40:33.862
help save lives and it might mean
00:40:33.862 --> 00:40:36.802
that people can reach and connect onto
00:40:36.802 --> 00:40:40.302
either a swimmer or a compromised kayak
00:40:40.302 --> 00:40:43.402
in white water without putting themselves
00:40:43.402 --> 00:40:47.262
at risk it's a very simple little peg essentially
00:40:47.262 --> 00:40:50.602
piece of plastic peg which opens up and
00:40:50.602 --> 00:40:54.202
holds open the gate of a carabiner so
00:40:54.202 --> 00:40:57.162
it's like a trigger so you can then generate create
00:40:57.162 --> 00:41:00.802
a paddle hook so you tie this carabiner lash
00:41:00.802 --> 00:41:03.702
it onto the the end of a paddle and you and the carabiner
00:41:03.702 --> 00:41:06.642
is connected to a piece of webbing which is connected to a rope on
00:41:06.642 --> 00:41:13.202
the riverbank you can then reach into the water and then clip onto the swimmer
00:41:13.202 --> 00:41:21.242
on the compromised boat and the little stick there will then trigger and and
00:41:21.242 --> 00:41:25.722
allow the carabiner to remotely connect onto the swimmer or the boat.
00:41:26.302 --> 00:41:33.502
So that's its purpose. Without that, if you reached across just with a carabiner, the gate wouldn't open.
00:41:33.682 --> 00:41:37.422
It's not possible to open that gate. Yeah, so that was one thing which.
00:41:38.123 --> 00:41:41.043
I don't even know why I created it.
00:41:42.343 --> 00:41:48.363
I started to drive from the UK to Germany to go and see Leppmann in Germany.
00:41:48.983 --> 00:41:52.423
And during that drive, the seed planted in my head.
00:41:53.423 --> 00:41:59.323
I think I had an old paddle hook from the 80s, which was very heavy and kind
00:41:59.323 --> 00:42:02.423
of worked, but you wouldn't really want to carry it around because it was a
00:42:02.423 --> 00:42:04.163
bit like a piece of garden equipment.
00:42:04.663 --> 00:42:07.583
During that drive I had the radio turned off and
00:42:07.583 --> 00:42:10.923
no distractions and my I just let my brain start to wander
00:42:10.923 --> 00:42:13.763
about and create a little sort of matrix in my
00:42:13.763 --> 00:42:16.643
head and and I started thinking about
00:42:16.643 --> 00:42:19.443
the paddle hook I don't know why but it was coming up all
00:42:19.443 --> 00:42:22.123
the time and then it popped into my head that if I
00:42:22.123 --> 00:42:29.263
had some sort of peg to hold that gate open then that would that would be sufficient
00:42:29.263 --> 00:42:34.483
to to solve the problem and then i thought all right okay well what would be
00:42:34.483 --> 00:42:39.363
the shape how would it work it's got a slot into the gate but also somehow hold
00:42:39.363 --> 00:42:41.103
onto the nose of the carabiner.
00:42:41.723 --> 00:42:44.603
Sufficiently to stay put but equally free enough
00:42:44.603 --> 00:42:47.563
to then slip off and trigger the closure of
00:42:47.563 --> 00:42:50.263
the gate i had eight hours to think about this on my
00:42:50.263 --> 00:42:53.043
journey to letman and i
00:42:53.043 --> 00:42:56.303
was getting more and more excited and i was running through different shapes and
00:42:56.303 --> 00:42:59.943
all the rest of it in my head by the time i got to letman i
00:42:59.943 --> 00:43:02.743
i got hold of jock and letman who was
00:43:02.743 --> 00:43:06.203
a busy man he's got a big business to run making all
00:43:06.203 --> 00:43:09.343
sorts of stuff there and i said jock and i've just
00:43:09.343 --> 00:43:12.603
been driving for eight hours i've come up with this this new
00:43:12.603 --> 00:43:15.263
idea so i explained it to
00:43:15.263 --> 00:43:17.983
him he listened to me he said come with me we make it
00:43:17.983 --> 00:43:20.823
now so he stopped what he's doing we went
00:43:20.823 --> 00:43:25.263
into his big workshop and i said okay what do you want to okay so he found some
00:43:25.263 --> 00:43:31.963
random pieces of plastic got his bandsaw out and we made one okay and he got
00:43:31.963 --> 00:43:36.823
it immediately he sort of he comes from a whitewater background anyway and he
00:43:36.823 --> 00:43:38.383
could see the benefit of it.
00:43:39.086 --> 00:43:43.206
And that's where the crab stick was born. This, I think, was maybe my second
00:43:43.206 --> 00:43:45.886
year of trading, of doing business.
00:43:46.206 --> 00:43:52.106
Then I went to the European Paddle Sport Trade Show and had a tiny little stand
00:43:52.106 --> 00:43:58.706
and showed my contact line and other bits and bobs and the crab stick and some
00:43:58.706 --> 00:44:01.706
other things I was doing with slings, some new ideas.
00:44:01.986 --> 00:44:08.446
On then day two, one of the staff came up to me and said, Steve, you've won an award.
00:44:09.086 --> 00:44:14.106
And I go, yeah, right. And I said, yeah, you have to come up tonight to the
00:44:14.106 --> 00:44:16.066
ceremony. And I go, what do you mean?
00:44:16.446 --> 00:44:21.846
And then they rushed off somewhere else. They didn't actually bother telling me what I'd want it for.
00:44:24.646 --> 00:44:30.166
Later on, the organizer, Philippe, he came up and said, yes, you have. Well done.
00:44:31.846 --> 00:44:38.606
Your devices were amazing. We were all so impressed. and you have won this award,
00:44:38.606 --> 00:44:41.006
please come up and be presented.
00:44:41.366 --> 00:44:50.146
So that was a massive, massive day for me because it was like David versus Goliath.
00:44:50.746 --> 00:44:57.746
I'm just nobody working in his shed up against all these big brands across the world,
00:44:58.206 --> 00:45:03.926
big teams of designers and lots of budgets and there's just me on my own just
00:45:03.926 --> 00:45:07.206
coming up and winning one of the awards.
00:45:07.566 --> 00:45:10.926
It's certainly a confirmation that you're on the right track.
00:45:11.186 --> 00:45:17.706
It was. It was fantastic, and it was really emotional for sure.
00:45:18.606 --> 00:45:21.506
So that was a real sort of thumbs up.
00:45:21.866 --> 00:45:29.226
Ah, congrats. It just kept me forging through in the same direction for sure.
00:45:30.106 --> 00:45:33.206
So what advice would you have for someone who has a product idea in their head
00:45:33.206 --> 00:45:34.706
but isn't sure how to bring it to market.
00:45:35.266 --> 00:45:39.606
Tell me about it. It's not me. I'm just thinking of our listeners.
00:45:39.786 --> 00:45:43.806
If someone's making their own drive somewhere and thinks, what about this thing?
00:45:44.046 --> 00:45:46.546
Why could we do that? But they're not sure where to go with it.
00:45:47.146 --> 00:45:50.806
I'd say if you can, run with it and be creative.
00:45:51.166 --> 00:45:56.786
Enjoy discovering what you create and try it yourself.
00:45:57.046 --> 00:46:00.986
And if it works for you, then that's fine. Just use it for yourself.
00:46:00.986 --> 00:46:05.666
I mean, if you think that everyone else will want it as well.
00:46:06.903 --> 00:46:15.083
If it's that beneficial, then that's the time to consider, is it actually a
00:46:15.083 --> 00:46:17.203
product which people would want to buy?
00:46:17.763 --> 00:46:21.903
There's a big difference between the two, and I've seen loads and loads of sea
00:46:21.903 --> 00:46:27.183
kayakers especially creating their own little wonderful gadgets which work for them.
00:46:27.463 --> 00:46:31.563
It's a much harder thing to make it work for most people or everybody.
00:46:31.563 --> 00:46:36.403
Well, thank you for having that critical eye and taking a look at products and
00:46:36.403 --> 00:46:38.243
thinking, how can I make that product better?
00:46:40.283 --> 00:46:43.303
No problem. Yeah. So how can listeners connect with you?
00:46:44.503 --> 00:46:48.603
They're welcome to find my website on wetmanequipment.com.
00:46:48.823 --> 00:46:53.103
And so from there, if they wish to, they can contact me and email me.
00:46:53.703 --> 00:46:59.543
I'm on Facebook as well and Instagram. and so you can message direct and obviously
00:46:59.543 --> 00:47:01.543
browse through our activity.
00:47:01.923 --> 00:47:05.243
On my website, I've done loads of videos.
00:47:06.323 --> 00:47:13.563
So mostly they are obviously presenting the kit and I try and be a little bit entertaining as well.
00:47:13.703 --> 00:47:16.423
So it's not too dull watching through the kit videos.
00:47:16.803 --> 00:47:21.263
All right. So it's not all an engineer talking engineer stuff. It's fun.
00:47:22.203 --> 00:47:25.683
Well, no, I try and keep the trade secrets a secret.
00:47:25.683 --> 00:47:30.063
It all right and in terms of product so the kit you can purchase that directly
00:47:30.063 --> 00:47:33.583
through your website at weapon equipment if they wish to yeah there's an online
00:47:33.583 --> 00:47:37.403
store equally there are many very good,
00:47:38.163 --> 00:47:43.623
stockists around the world now actually including america got a few there where
00:47:43.623 --> 00:47:48.823
you can usually find the kit as well fantastic how many countries are you uh distributing in.
00:47:50.178 --> 00:47:54.458
Well, there's throughout Europe. I've got, gosh, what's the furthest we do to
00:47:54.458 --> 00:47:58.378
Israel, for example. I mean, somebody in Japan is taking some.
00:47:59.098 --> 00:48:03.678
I think there's somebody in Australia now. Somebody in Chile, they take it.
00:48:04.938 --> 00:48:09.158
So, yeah, there's a big stockist list on the website as well. Super.
00:48:09.478 --> 00:48:15.798
So, yeah, you can find it. Otherwise, if need be, just drop me a line and I'll sort you out.
00:48:16.178 --> 00:48:19.878
We'll make sure that we put links in our show notes to Weppman Equipment.
00:48:19.878 --> 00:48:23.798
So folks can find the kit that you have there and then find it through their
00:48:23.798 --> 00:48:26.738
favorite stockist wherever that, whoever that may be.
00:48:27.318 --> 00:48:31.758
Yeah, yeah, definitely. One final question for you, Steve, and that is who else
00:48:31.758 --> 00:48:34.538
would you like to hear as a future guest on Paddling the Blue?
00:48:35.338 --> 00:48:43.978
Well, I would like to listen to my friend Rick Cooper, who I've known for many years.
00:48:43.978 --> 00:48:46.758
He's a local paddler in my neck of the woods.
00:48:46.758 --> 00:48:50.238
He's also an excellent sea kayak
00:48:50.238 --> 00:48:53.158
coach and very well
00:48:53.158 --> 00:48:57.118
respected in the coaching fraternity but
00:48:57.118 --> 00:49:00.338
also I do actually have many
00:49:00.338 --> 00:49:03.218
great days of paddling on the water with
00:49:03.218 --> 00:49:06.918
him and we always get up to some sort of mischief and
00:49:06.918 --> 00:49:10.078
I bounce my ideas off him and he
00:49:10.078 --> 00:49:13.478
tells it to me straight whether it's good bad or ugly so
00:49:13.478 --> 00:49:16.718
yeah try and get hold of rick he's a bit elusive but
00:49:16.718 --> 00:49:21.318
he's worth it all right well we'll uh we'll work on reaching uh reaching rick
00:49:21.318 --> 00:49:24.798
and getting him on the show as well steve it's been a pleasure having the chance
00:49:24.798 --> 00:49:28.718
to talk to you and to learn about the kit that you have developed already and
00:49:28.718 --> 00:49:32.158
to learn about the c stubby and and we'll look forward to seeing that come to
00:49:32.158 --> 00:49:35.038
market thank you yeah you're very welcome thank you.
00:49:36.188 --> 00:49:39.748
If you want to be a stronger and more efficient paddler, Power to the Paddle
00:49:39.748 --> 00:49:43.388
is packed with fitness guidance and complete descriptions, along with photos
00:49:43.388 --> 00:49:47.808
of more than 50 exercises to improve your abilities and enjoy your time on the water.
00:49:47.968 --> 00:49:51.808
The concept and exercises in this book have helped me become a better paddler,
00:49:51.888 --> 00:49:53.468
and they can make a difference for you too.
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00:49:57.408 --> 00:50:01.308
low back, use the power of your torso to create leverage and use less energy
00:50:01.308 --> 00:50:05.188
with each stroke, Use force generated from your lower body to make your paddling
00:50:05.188 --> 00:50:06.068
strokes more efficient.
00:50:06.448 --> 00:50:10.948
Have the endurance to handle long days in the boat. Drive through the toughest waves or white water.
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00:50:16.008 --> 00:50:21.148
And who wouldn't mind that? So visit paddlingexercises.com to get the book and companion DVD.
00:50:21.808 --> 00:50:25.728
That was a fun look into the mind of a product designer with some pretty unique items.
00:50:25.868 --> 00:50:28.568
I sure wish he was able to use the Norris name for that pump,
00:50:28.588 --> 00:50:30.888
but I understand the complications that could bring on.
00:50:31.448 --> 00:50:35.928
Like many of you, I do look forward to a purpose-built pump coming out to market,
00:50:35.948 --> 00:50:37.148
so we'll be watching for that one.
00:50:37.308 --> 00:50:40.788
And I'll include a link in the show notes so you can visit Steve's website,
00:50:40.948 --> 00:50:42.408
Wetman Equipment, as well.
00:50:42.788 --> 00:50:46.948
Thanks again to our partners at OnlineSeaKayaking.com for extending a special offer to you.
00:50:47.208 --> 00:50:51.788
Visit OnlineSeaKayaking.com, enter the code PTBpodcast to check out and get
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10% off just for being a member of the Paddling the Blue community.
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Until next time, thanks again for listening, and I look forward to bringing
00:50:58.188 --> 00:51:00.368
you the next episode of Paddling the Blue.
00:51:00.888 --> 00:51:04.128
Thank you for listening to Paddling the Blue. You can subscribe to Paddling
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the Blue on Apple Music, Google Podcasts, Spotify, or wherever you find your favorite podcasts.
00:51:09.608 --> 00:51:12.588
Please take the time to leave us a five-star review on Apple Music.
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We truly appreciate the support.
00:51:14.628 --> 00:51:17.868
And you can find the show notes for this episode and other episodes,
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along with replays of past episodes, contact information, and more at paddlingtheblue.com.
00:51:23.808 --> 00:51:24.748
Until next time.
00:51:24.720 --> 00:51:33.119
Music.